HOW TO ANSWER THE “SELL ME THIS PEN” QUESTION?
Before we answer this question, we first need to know why the question is asked in the first place. Why? 1. The Interviewer is assessing your sales abilities and approach to selling. 2. The interviewer want to see how confident you are when you are put on the spot Part of what you should not do when answering this question is that you should not talk about the benefits of the pen and how good its quality is. For example, “this is a great pen, it is smooth and it has a great feel!” 3 STEPS PROCESS TO ANSWER CONFIDENTLY 1. Create demand: Ask the interviewer how often they use a pen. They might answer “I don’t use one that often, to be honest”. Then you say “You’re clearly a man of success, am I right in assuming you will sometimes use a pen to sign important sales and employment contracts?” They will answer “Yes, that’s correct”. Then you respond “By the way you have conducted this interview, and the prof...